One leader found the word “problem” so negative that he banned its use. Instead of problems, managers were told to talk about opportunities. His attitude was right. The word problem really describes the need to choose between alternatives. If you are baffled, that is usually because you are unclear about what you want to accomplish, or because you are unwilling to accept the right alternative, even when analysis makes the best choice obvious. Recognizing the emotional blockage often helps the problem disappear.
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